Barbie Movie

Mattel Ventures Beyond Toys Following Success of Barbie Movie

Success of Barbie Movie Fuels Expansion Plans Mattel, the renowned toymaker responsible for iconic brands such as Barbie and Hot Wheels, is taking ambitious steps to diversify its offerings after the resounding triumph of its live-action Barbie movie. While Mattel’s sales experienced a 12% decline in the latest quarter, the company’s net income surpassed Wall […]

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